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Informer Vesti, Inc. to Pay $15 Million for Facebook’s Advertiser Data

By Nick BiltonUpdated January 27, 2018 04:02:50In January, Informer Vesti, an Internet marketing platform, announced it would pay $15 million to acquire Facebook’s consumer ad data.Facebook said it will retain its advertising revenue.The deal, which is expected to close in the second half of 2019, is a massive deal for Facebook, which owns some of