By Nick BiltonUpdated January 27, 2018 04:02:50In January, Informer Vesti, an Internet marketing platform, announced it would pay $15 million to acquire Facebook’s consumer ad data.
Facebook said it will retain its advertising revenue.
The deal, which is expected to close in the second half of 2019, is a massive deal for Facebook, which owns some of the most lucrative consumer ads on the Web.
Facebook has been under pressure from advertisers in recent years, especially on Facebook’s own products, including Messenger and its news feed.
As it seeks to grow, Facebook has hired more than 200 executives from the advertising and marketing industries to improve its advertising strategy.
But many of those hires have been at the expense of other businesses, including Informer, which has had to make tough decisions about how it wants to leverage its ad sales.
In February, Facebook announced it was reducing its ad revenue by 25 percent for the first quarter of 2020.
In the third quarter of this year, Facebook said that it will eliminate advertising revenue by 20 percent in 2020.
The company did not detail how much of the reduction would be to Facebook, nor did it provide details about how the business would be affected by the reduction.
Facebook has said it plans to buy ads from other businesses in the future.
The companies that have signed deals with Facebook include advertising giants like Dentsu and Visa, as well as social media giant Facebook, and consumer goods company Amazon.
The acquisition of Informer would be a massive expansion of Facebook’s ad sales strategy, and would allow the company to sell ads in the same way it does on its own platforms.
In January 2018, Facebook Chief Executive Mark Zuckerberg announced he would sell his shares in Facebook.
He sold his stake to Yuri Milner, who is now the company’s chairman and chief executive officer.
Milner has also made a fortune selling his shares to investors in Facebook’s stock.